Berliet has been a French manufacturer involving automobiles, buses, trucks and military autos among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' it had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by means of Renault in 1974 and merged with Saviem right new Renault Trucks company in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles inside 1894. Some single-cylinder cars ended up followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte with Lyon. Berliet started to develop four-cylinder automobiles featured by the honeycomb radiator and aluminum chassis frame was used rather than wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model to the American Locomotive Company.
Before World War I, Berliet offered a selection of models from 8 RESUME to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc design (12 CV) had been produced between 1910 and 1912. From 1912, six-cylinder models were built upon individual orders only.The First World War concluded in a massive increase in demand. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands about the factory's capacity, necessitating major investment inside production plant and manufacturing plant space.In 1915 a 600 hectare site was obtained between Vénissieux et Saint-Priest in order to build a new primary factory.The Berliet CBA grew to become the iconic truck for the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of which were leaving the plant every day. Under license from Renault, Berliet were also producing shells and battle tanks right now. The number of personnel employed increased to 3, 150.By 1917 the worth of annual turnover acquired multiplied fourfold since the start of the war, and a new appropriate structure was deemed ideal. The company became this Société anonyme des Motor vehicles Marius Berliet.Following the war the manufacturer reoriented part of its production back in order to passenger cars, but Berliet nevertheless identified themselves with excess capacity, as the army was don't buying all the pickup trucks the factory could produce, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to create just a single sort of truck and a single type of car, which represented a travel from his pre-war current market strategy. The single truck where Berliet focused was your 5 ton CBA that had served the country so well during this war.
The passenger car being produced, exhibited on the Berliet stand for the 15th Paris Motor Display in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern look. Marius Berliet was not merely one to miss a trick: rather than devote moment and engineering talent to creating a new car for the revolutionary decade, he obtained and cloned an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received with March 1919 when it had its first community outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high as well as the simple disc wheels were large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used from the car's construction was of the same quality as the Us steel used for the Dodge, and this resulted in series problems with the early customers of your "Berliet Type VB" and serious reputational destruction of the company.
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The factory was set up to develop the "Berliet Type VB" on the rate of 100 cars per day which would have also been an ambitious target below any circumstances. The rapid drop-off widely used for what during this period was the manufacturer's solely passenger car model that followed the standard issues plunged the enterprise into financial difficulties, with losses of fityfive million francs recorded in a year. Survival was in question, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to repay all the company's creditors and also the firm therefore fell to the hands of the financial institutions. Berliet was nevertheless able to retain operational control. During the ensuring few years, supported by a sustained recovery popular that in turn reflected a simple yet effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control on the business from the banking institutions.
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