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Berliet ended up being a French manufacturer of automobiles, buses, trucks and military vehicles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it absolutely was put into 'administration sequestre' it turned out in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by means of Renault in 1974 in addition to merged with Saviem in a new Renault Trucks business in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his experiments with automobiles in 1894. Some single-cylinder cars were being followed in 1900 by way of a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte within Lyon. Berliet started to construct four-cylinder automobiles featured by way of honeycomb radiator and steel chassis frame was used as opposed to wood. The next year, a model was launched that has been similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model to the American Locomotive Company.

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Previous to World War I, Berliet offered a selection of models from 8 CONTINUE to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were manufactured upon individual orders only.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturing plant space.In 1915 a four hundred hectare site was ordered between Vénissieux et Saint-Priest as a way to build a new principal factory.The Berliet CBA started to be the iconic truck about the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 great deal Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 ones were leaving the plant everyday. Under license from Renault, Berliet were also producing shells and battle tanks right now. The number of individuals employed increased to 3, 150.By 1917 the benefit of annual turnover had multiplied fourfold since the beginning of the war, and a new legitimate structure was deemed correct. The company became the actual Société anonyme des Autos Marius Berliet.Following the war the manufacturer reoriented portion of its production back for you to passenger cars, but Berliet nevertheless identified themselves with excess capability, as the army was no longer buying all the vans the factory could produce, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to provide just a single form of truck and a single form of car, which represented a starting from his pre-war current market strategy. The single truck what is the best Berliet focused was the 5 ton CBA that had served the country so well during the war.

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The passenger car being produced, exhibited on the Berliet stand at the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern appearance. Marius Berliet was probably none to miss a tip: rather than devote time period and engineering talent to having a new car for the newest decade, he obtained and replicated an American Dodge. The Dodge was famously robust, and the Berliet content was well received in March 1919 when this had its first open public outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high plus the simple disc wheels ended up large, giving the car a nice "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used from the car's construction was with the same quality as the North american steel used for the particular Dodge, and this resulted in series problems for that early customers of the particular "Berliet Type VB" and serious reputational damage to the company.

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The factory were being set up to produce the "Berliet Type VB" on the rate of 100 cars every day which would have been recently an ambitious target within any circumstances. The rapid drop-off popular for what at this point was the manufacturer's merely passenger car model that followed the standard issues plunged the small business into financial difficulties, with losses of fifty-five million francs recorded a single year. Survival was in hesitation, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to all the company's creditors along with the firm therefore fell into the hands of the banks. Berliet was nevertheless capable to retain operational control. During the ensuring few years, supported by a sustained recovery successful that in turn reflected an effective model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control on the business from the finance institutions.

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