Berliet has been a French manufacturer regarding automobiles, buses, trucks and military autos among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by means of Renault in 1974 along with merged with Saviem into a new Renault Trucks business in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his experiments with automobiles with 1894. Some single-cylinder cars ended up followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte within Lyon. Berliet started to create four-cylinder automobiles featured by way of a honeycomb radiator and metallic chassis frame was used rather then wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model towards American Locomotive Company.
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Before World War I, Berliet offered a range of models from 8 CURRICULUM VITAE to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) seemed to be produced between 1910 and also 1912. From 1912, six-cylinder models were built upon individual orders simply.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands for the factory's capacity, necessitating major investment in production plant and manufacturing facility space.In 1915 a 300 hectare site was ordered between Vénissieux et Saint-Priest so as to build a new primary factory.The Berliet CBA started to be the iconic truck within the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of which were leaving the plant everyday. Under license from Renault, Berliet were also providing shells and battle tanks presently. The number of personnel employed increased to 3, 150.By 1917 the value of annual turnover had multiplied fourfold since the beginning of the war, and a new authorized structure was deemed suitable. The company became the actual Société anonyme des Motor vehicles Marius Berliet.As soon as the war the manufacturer reoriented part of its production back in order to passenger cars, but Berliet nevertheless located themselves with excess capacity, as the army was don't buying all the pickup trucks the factory could generate, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to create just a single form of truck and a single sort of car, which represented a leaving from his pre-war industry strategy. The single truck on which Berliet focused was the particular 5 ton CBA that had served the media so well during the particular war.
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The passenger car to become produced, exhibited on the Berliet stand at the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern physical appearance. Marius Berliet was not one to miss a technique: rather than devote moment and engineering talent to developing a new car for the brand new decade, he obtained and copied an American Dodge. The Dodge was notoriously robust, and the Berliet replicate was well received with March 1919 when that had its first public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high as well as the simple disc wheels have been large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in March 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used in the car's construction was on the same quality as the North american steel used for your Dodge, and this resulted in series problems for that early customers of the actual "Berliet Type VB" and serious reputational injury to the company.
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The factory have been set up to generate the "Berliet Type VB" at the rate of 100 cars on a daily basis which would have already been an ambitious target underneath any circumstances. The rapid drop-off popular for what at this time was the manufacturer's simply passenger car model that followed the quality issues plunged the enterprise into financial difficulties, with losses of second there’s 55 million francs recorded a single year. Survival was in uncertainty, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to pay off all the company's creditors as well as the firm therefore fell into your hands of the financial institutions. Berliet was nevertheless capable to retain operational control. During the ensuring decade, supported by a sustained recovery sought after that in turn reflected a powerful model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control on the business from the banking companies.
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