Berliet has been a French manufacturer involving automobiles, buses, trucks and military cars among other vehicles operating out of Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it was put into 'administration sequestre' ıt had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired simply by Renault in 1974 in addition to merged with Saviem right new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his experiments with automobiles within 1894. Some single-cylinder cars had been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte inside Lyon. Berliet started to construct four-cylinder automobiles featured by the honeycomb radiator and steel chassis frame was used rather then wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model for the American Locomotive Company.
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Just before World War I, Berliet offered a variety of models from 8 RESUME to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc model (12 CV) has been produced between 1910 along with 1912. From 1912, six-cylinder models were built upon individual orders solely.The First World War concluded in a massive increase popular. Berliet, like Renault and Latil, produced trucks for the actual French army. The military orders placed major demands about the factory's capacity, necessitating major investment inside production plant and manufacturing facility space.In 1915 a 300 hectare site was ordered between Vénissieux et Saint-Priest as a way to build a new major factory.The Berliet CBA grew to be the iconic truck around the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 ones were leaving the plant on a daily basis. Under license from Renault, Berliet were also generating shells and battle tanks currently. The number of workers employed increased to 3, 150.By 1917 the price of annual turnover received multiplied fourfold since the beginning of the war, and a new legitimate structure was deemed suitable. The company became the actual Société anonyme des Cars Marius Berliet.After the war the manufacturer reoriented component of its production back for you to passenger cars, but Berliet nevertheless observed themselves with excess ability, as the army was no longer buying all the vans the factory could make, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to generate just a single sort of truck and a single sort of car, which represented a journeying from his pre-war market place strategy. The single truck which Berliet focused was this 5 ton CBA that had served the world so well during your war.
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The passenger car being produced, exhibited on the Berliet stand for the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern appearance. Marius Berliet was it's unlikely that any to miss a technique: rather than devote occasion and engineering talent to possessing a new car for the newest decade, he obtained and duplicated an American Dodge. The Dodge was once robust, and the Berliet replicate was well received in March 1919 when it had its first general public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high along with the simple disc wheels ended up large, giving the car a pleasing "no nonsense" look. Particularly attractive was the expense of just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used from the car's construction was in the same quality as the American steel used for this Dodge, and this resulted in series problems for that early customers of the particular "Berliet Type VB" and serious reputational destruction of the company.
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The factory had been set up to develop the "Berliet Type VB" for the rate of 100 cars per day which would have been recently an ambitious target underneath any circumstances. The rapid drop-off successful for what at this point was the manufacturer's simply passenger car model that followed the high quality issues plunged the business into financial difficulties, with losses of second there’s 55 million francs recorded a single year. Survival was in doubt, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to repay all the company's creditors and also the firm therefore fell to the hands of the banks. Berliet was nevertheless capable to retain operational control. During the ensuring decade, supported by a sustained recovery popular that in turn reflected a highly effective model strategy after 1922, Berliet was able to pay off his debtors and, in 1929, to regain financial control on the business from the banking companies.
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