Berliet had been a French manufacturer associated with automobiles, buses, trucks and military motor vehicles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 and also merged with Saviem into a new Renault Trucks firm in 1978. The Berliet marque was eliminated by 1980.Marius Berliet started his or her experiments with automobiles throughout 1894. Some single-cylinder cars were followed in 1900 by the twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte with Lyon. Berliet started to construct four-cylinder automobiles featured by a honeycomb radiator and material chassis frame was used rather then wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.
Berliet Photos / Berliet 100
Just before World War I, Berliet offered a array of models from 8 RESUME to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc product (12 CV) was produced between 1910 and 1912. From 1912, six-cylinder models were built upon individual orders simply.The First World War concluded in a massive increase popular. Berliet, like Renault and Latil, produced trucks for the French army. The military orders placed major demands around the factory's capacity, necessitating major investment with production plant and factory space.In 1915 a 600 hectare site was purchased between Vénissieux et Saint-Priest to be able to build a new major factory.The Berliet CBA became the iconic truck on the Voie Sacrée, supplying the battle entry at Verdun during 1916. 25, 000 of these 4/5 load Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 advisors were leaving the plant everyday. Under license from Renault, Berliet were also creating shells and battle tanks currently. The number of employees employed increased to 3, 150.By 1917 the importance of annual turnover received multiplied fourfold since the beginning of the war, and a new legal structure was deemed proper. The company became the Société anonyme des Automobiles Marius Berliet.As soon as the war the manufacturer reoriented portion of its production back for you to passenger cars, but Berliet nevertheless discovered themselves with excess capacity, as the army was will no longer buying all the trucks the factory could make, and overall output halved.Marius Berliet responded towards the outbreak of peace by deciding to make just a single style of truck and a single form of car, which represented a starting from his pre-war market place strategy. The single truck on which Berliet focused was the actual 5 ton CBA that had served the world so well during the actual war.
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The passenger car to become produced, exhibited on the Berliet stand at the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern physical appearance. Marius Berliet was not one to miss a technique: rather than devote occasion and engineering talent to developing a new car for the brand new decade, he obtained and replicated an American Dodge. The Dodge was once robust, and the Berliet duplicate was well received with March 1919 when the item had its first community outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high and the simple disc wheels were being large, giving the car an enjoyable "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed to make certain the steel used inside the car's construction was of the same quality as the United states steel used for this Dodge, and this resulted in series problems for the early customers of this "Berliet Type VB" and serious reputational damage to the company.
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Berliet PR 100.PB Renault PR 100
The factory have been set up to create the "Berliet Type VB" on the rate of 100 cars on a daily basis which would have recently been an ambitious target underneath any circumstances. The rapid drop-off widely used for what at this point was the manufacturer's simply passenger car model that followed the quality issues plunged the company into financial difficulties, with losses of second there’s 55 million francs recorded in a year. Survival was in hesitation, and Berliet was put in judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to settle all the company's creditors as well as the firm therefore fell in the hands of the banking companies. Berliet was nevertheless competent to retain operational control. During the ensuring several years, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control in the business from the finance institutions.
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