Berliet seemed to be a French manufacturer connected with automobiles, buses, trucks and military vehicles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by means of Renault in 1974 along with merged with Saviem right into a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started the experiments with automobiles in 1894. Some single-cylinder cars have been followed in 1900 by a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte in Lyon. Berliet started to build four-cylinder automobiles featured with a honeycomb radiator and metal chassis frame was used rather than wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the licence for manufacturing his model on the American Locomotive Company.
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Before World War I, Berliet offered a choice of models from 8 CV to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc design (12 CV) was produced between 1910 and also 1912. From 1912, six-cylinder models were made upon individual orders simply.The First World War triggered a massive increase in demand. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands on the factory's capacity, necessitating major investment within production plant and factory space.In 1915 a 300 hectare site was acquired between Vénissieux et Saint-Priest so that you can build a new main factory.The Berliet CBA grew to become the iconic truck around the Voie Sacrée, supplying the battle entrance at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the actual French army. During 1916 40 of them were leaving the plant every day. Under license from Renault, Berliet were also generating shells and battle tanks at this time. The number of workers employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the beginning of the war, and a new legal structure was deemed appropriate. The company became the actual Société anonyme des Cars Marius Berliet.Following the war the manufacturer reoriented a part of its production back to help passenger cars, but Berliet nevertheless located themselves with excess ability, as the army was will no longer buying all the vehicles the factory could generate, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to produce just a single type of truck and a single type of car, which represented a starting from his pre-war marketplace strategy. The single truck which Berliet focused was the actual 5 ton CBA that had served the united states so well during the war.
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The passenger car to become produced, exhibited on the Berliet stand in the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern physical appearance. Marius Berliet was not merely one to miss a key: rather than devote period and engineering talent to creating a new car for the revolutionary decade, he obtained and duplicated an American Dodge. The Dodge was notoriously robust, and the Berliet backup was well received in March 1919 when it had its first open public outing, locally, at the Lyon Buy and sell Fair. The headlights were mounted unusually high and the simple disc wheels were large, giving the car a pleasing "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in April 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used in the car's construction was from the same quality as the North american steel used for the actual Dodge, and this resulted in series problems for the early customers of this "Berliet Type VB" and serious reputational damage to the company.
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The factory ended up set up to produce the "Berliet Type VB" on the rate of 100 cars per day which would have been recently an ambitious target underneath any circumstances. The rapid drop-off successful for what at this time was the manufacturer's solely passenger car model that followed the high quality issues plunged the organization into financial difficulties, with losses of fifty-five million francs recorded in one year. Survival was in uncertainty, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable in order to all the company's creditors and also the firm therefore fell in to the hands of the banking institutions. Berliet was nevertheless capable of retain operational control. During the ensuring several years, supported by a sustained recovery widely used that in turn reflected a powerful model strategy after 1922, Berliet was able in order to his debtors and, in 1929, to regain financial control within the business from the banking institutions.
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