Berliet seemed to be a French manufacturer connected with automobiles, buses, trucks and military motor vehicles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a five-year period from 1944 to 1949 when it had been put into 'administration sequestre' it had been in private ownership until 1967 when it then became part of Citroën, and subsequently acquired through Renault in 1974 along with merged with Saviem right into a new Renault Trucks corporation in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles with 1894. Some single-cylinder cars were being followed in 1900 with a twin-cylinder model. In 1902, Berliet took over your plant of Audibert & Lavirotte throughout Lyon. Berliet started to assemble four-cylinder automobiles featured by a honeycomb radiator and aluminum chassis frame was used as an alternative to wood. The next year, a model was launched which was similar to contemporary Mercedes. In 1906, Berliet sold the driving licence for manufacturing his model for the American Locomotive Company.
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Just before World War I, Berliet offered a array of models from 8 CONTINUE to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc model (12 CV) had been produced between 1910 along with 1912. From 1912, six-cylinder models were built upon individual orders solely.The First World War generated a massive increase widely used. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands around the factory's capacity, necessitating major investment inside production plant and factory space.In 1915 a 300 hectare site was bought between Vénissieux et Saint-Priest to be able to build a new primary factory.The Berliet CBA grew to become the iconic truck within the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of them were leaving the plant every day. Under license from Renault, Berliet were also creating shells and battle tanks currently. The number of employees employed increased to 3, 150.By 1917 the worth of annual turnover experienced multiplied fourfold since the start of the war, and a new lawful structure was deemed proper. The company became the Société anonyme des Cars Marius Berliet.Following war the manufacturer reoriented component of its production back in order to passenger cars, but Berliet nevertheless located themselves with excess capacity, as the army was no more buying all the trucks the factory could produce, and overall output halved.Marius Berliet responded on the outbreak of peace by deciding to generate just a single style of truck and a single style of car, which represented a departure from his pre-war market place strategy. The single truck on which Berliet focused was the particular 5 ton CBA that had served the nation so well during the war.
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The passenger car to become produced, exhibited on the Berliet stand in the 15th Paris Motor Show in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern appearance. Marius Berliet was not one to miss a trick: rather than devote time and engineering talent to developing a new car for the new decade, he obtained and ripped an American Dodge. The Dodge was famously robust, and the Berliet content was well received within March 1919 when the item had its first community outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high and also the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to ensure that the steel used from the car's construction was in the same quality as the United states steel used for the particular Dodge, and this resulted in series problems to the early customers of your "Berliet Type VB" and serious reputational damage to the company.
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The factory were being set up to make the "Berliet Type VB" at the rate of 100 cars daily which would have already been an ambitious target within any circumstances. The rapid drop-off successful for what during this period was the manufacturer's just passenger car model that followed the standard issues plunged the company into financial difficulties, with losses of fifty five million francs recorded in a single year. Survival was in skepticism, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable in order to all the company's creditors plus the firm therefore fell in to the hands of the banking institutions. Berliet was nevertheless competent to retain operational control. During the ensuring ten years, supported by a sustained recovery widely used that in turn reflected a good model strategy after 1922, Berliet was able to settle his debtors and, in 1929, to regain financial control in the business from the finance institutions.
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