Berliet was a French manufacturer regarding automobiles, buses, trucks and military motor vehicles among other vehicles within Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when it then became part of Citroën, and subsequently acquired by simply Renault in 1974 along with merged with Saviem into a new Renault Trucks firm in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles within 1894. Some single-cylinder cars were followed in 1900 by way of twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte throughout Lyon. Berliet started to assemble four-cylinder automobiles featured by way of honeycomb radiator and material chassis frame was used as opposed to wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model on the American Locomotive Company.
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Before World War I, Berliet offered a selection of models from 8 RESUME to 60 CV. The main models received four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc type (12 CV) had been produced between 1910 in addition to 1912. From 1912, six-cylinder models were made upon individual orders solely.The First World War resulted in a massive increase sought after. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands on the factory's capacity, necessitating major investment with production plant and manufacturing area space.In 1915 a 500 hectare site was bought between Vénissieux et Saint-Priest to be able to build a new principal factory.The Berliet CBA became the iconic truck around the Voie Sacrée, supplying the battle top at Verdun during 1916. 25, 000 of these 4/5 ton Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of them were leaving the plant everyday. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of employees employed increased to 3, 150.By 1917 the benefit of annual turnover acquired multiplied fourfold since the beginning of the war, and a new legitimate structure was deemed proper. The company became this Société anonyme des Vehicles Marius Berliet.Following the war the manufacturer reoriented portion of its production back to passenger cars, but Berliet nevertheless located themselves with excess volume, as the army was will no longer buying all the pickup trucks the factory could generate, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to create just a single style of truck and a single form of car, which represented a journeying from his pre-war market place strategy. The single truck which Berliet focused was the 5 ton CBA that had served the united states so well during this war.
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The passenger car to become produced, exhibited on the Berliet stand on the 15th Paris Motor Indicate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Sort VB" of modern overall look. Marius Berliet was not one to miss a technique: rather than devote time and engineering talent to making a new car for the newest decade, he obtained and cloned an American Dodge. The Dodge was famously robust, and the Berliet content was well received in March 1919 when it had its first community outing, locally, at the Lyon Business Fair. The headlights were mounted unusually high as well as the simple disc wheels had been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the cost of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to ensure the steel used within the car's construction was in the same quality as the American steel used for the Dodge, and this resulted in series problems for that early customers of the actual "Berliet Type VB" and serious reputational problems for the company.
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The factory was set up to create the "Berliet Type VB" for the rate of 100 cars every day which would have also been an ambitious target below any circumstances. The rapid drop-off successful for what during this period was the manufacturer's just passenger car model that followed the quality issues plunged the company into financial difficulties, with losses of fifty-five million francs recorded in a single year. Survival was in question, and Berliet was placed in judicial administration in 1921. Marius Berliet himself had held 88% with the share capital, but was unable to repay all the company's creditors along with the firm therefore fell in the hands of the financial institutions. Berliet was nevertheless competent to retain operational control. During the ensuring few years, supported by a sustained recovery popular that in turn reflected a good model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control over the business from the banks.
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