Berliet has been a French manufacturer connected with automobiles, buses, trucks and military vehicles among other vehicles based in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from any five-year period from 1944 to 1949 when it turned out put into 'administration sequestre' it had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 along with merged with Saviem right into a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles with 1894. Some single-cylinder cars were being followed in 1900 with a twin-cylinder model. In 1902, Berliet took over this plant of Audibert & Lavirotte within Lyon. Berliet started to create four-cylinder automobiles featured by way of a honeycomb radiator and metallic chassis frame was used as an alternative to wood. The next year, a model was launched that's similar to contemporary Mercedes. In 1906, Berliet sold the license for manufacturing his model towards American Locomotive Company.
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Just before World War I, Berliet offered a array of models from 8 CURRICULUM VITAE to 60 CV. The main models experienced four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder type of 9500 cc. A 1539 cc product (12 CV) has been produced between 1910 and 1912. From 1912, six-cylinder models were created upon individual orders only.The First World War resulted in a massive increase popular. Berliet, like Renault and Latil, produced trucks for this French army. The military orders placed major demands about the factory's capacity, necessitating major investment within production plant and manufacturing area space.In 1915 a 600 hectare site was purchased between Vénissieux et Saint-Priest so that you can build a new principal factory.The Berliet CBA evolved into the iconic truck for the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 advisors were leaving the plant every day. Under license from Renault, Berliet were also providing shells and battle tanks at this time. The number of workers employed increased to 3, 150.By 1917 the importance of annual turnover had multiplied fourfold since the beginning of the war, and a new authorized structure was deemed suitable. The company became the Société anonyme des Automobiles Marius Berliet.Following the war the manufacturer reoriented part of its production back to help passenger cars, but Berliet nevertheless observed themselves with excess capacity, as the army was no more buying all the pickups the factory could create, and overall output halved.Marius Berliet responded towards outbreak of peace by deciding to provide just a single style of truck and a single kind of car, which represented a journeying from his pre-war industry strategy. The single truck what is the best Berliet focused was your 5 ton CBA that had served the country so well during the war.
The passenger car to be produced, exhibited on the Berliet stand with the 15th Paris Motor Present in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Form VB" of modern appearance. Marius Berliet was it's unlikely that any to miss a tip: rather than devote time and engineering talent to possessing a new car for the revolutionary decade, he obtained and ripped an American Dodge. The Dodge was once robust, and the Berliet replicate was well received in March 1919 when the idea had its first public outing, locally, at the Lyon Deal Fair. The headlights were mounted unusually high plus the simple disc wheels had been large, giving the car a pleasing "no nonsense" look. Particularly attractive was the price tag on just 11, 800 francs in Oct 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used inside car's construction was with the same quality as the North american steel used for the particular Dodge, and this resulted in series problems to the early customers of your "Berliet Type VB" and serious reputational damage to the company.
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The factory have been set up to create the "Berliet Type VB" for the rate of 100 cars on a daily basis which would have been recently an ambitious target within any circumstances. The rapid drop-off successful for what during this period was the manufacturer's only passenger car model that followed the product quality issues plunged the enterprise into financial difficulties, with losses of fifty five million francs recorded a single year. Survival was in question, and Berliet was slipped into judicial administration in 1921. Marius Berliet himself had held 88% on the share capital, but was unable to settle all the company's creditors and also the firm therefore fell in to the hands of the banking institutions. Berliet was nevertheless capable of retain operational control. During the ensuring few years, supported by a sustained recovery successful that in turn reflected a powerful model strategy after 1922, Berliet was able to repay his debtors and, in 1929, to regain financial control on the business from the banks.
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