Berliet has been a French manufacturer involving automobiles, buses, trucks and military automobiles among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from the five-year period from 1944 to 1949 when it was put into 'administration sequestre' ıt had been in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired by Renault in 1974 along with merged with Saviem into a new Renault Trucks business in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles within 1894. Some single-cylinder cars ended up followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the particular plant of Audibert & Lavirotte with Lyon. Berliet started to build four-cylinder automobiles featured by way of honeycomb radiator and steel chassis frame was used rather then wood. The next year, a model was launched that was similar to contemporary Mercedes. In 1906, Berliet sold the driver's licence for manufacturing his model for the American Locomotive Company.
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Before World War I, Berliet offered a range of models from 8 COMPREHENSIVE RESUME to 60 CV. The main models got four-cylinder engines (2412 cc and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc model (12 CV) ended up being produced between 1910 along with 1912. From 1912, six-cylinder models were created upon individual orders simply.The First World War concluded in a massive increase in demand. Berliet, like Renault and Latil, produced trucks for your French army. The military orders placed major demands within the factory's capacity, necessitating major investment inside production plant and manufacturing area space.In 1915 a 400 hectare site was acquired between Vénissieux et Saint-Priest to be able to build a new principal factory.The Berliet CBA became the iconic truck on the Voie Sacrée, supplying the battle front at Verdun during 1916. 25, 000 of these 4/5 lot Berliet trucks, originally launched in 1914, were ordered by the French army. During 1916 40 of which were leaving the plant each day. Under license from Renault, Berliet were also making shells and battle tanks right now. The number of personnel employed increased to 3, 150.By 1917 the benefit of annual turnover got multiplied fourfold since the beginning of the war, and a new authorized structure was deemed correct. The company became the Société anonyme des Motor vehicles Marius Berliet.Following the war the manufacturer reoriented portion of its production back in order to passenger cars, but Berliet nevertheless found themselves with excess potential, as the army was no more buying all the pickups the factory could develop, and overall output halved.Marius Berliet responded for the outbreak of peace by deciding to make just a single form of truck and a single form of car, which represented a journeying from his pre-war current market strategy. The single truck where Berliet focused was the 5 ton CBA that had served the united states so well during your war.
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The passenger car to be produced, exhibited on the Berliet stand in the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Type VB" of modern overall look. Marius Berliet was it's unlikely that any to miss a technique: rather than devote moment and engineering talent to making a new car for the brand new decade, he obtained and replicated an American Dodge. The Dodge was famously robust, and the Berliet duplicate was well received in March 1919 when this had its first general public outing, locally, at the Lyon Trade Fair. The headlights were mounted unusually high along with the simple disc wheels have been large, giving the car a nice "no nonsense" look. Particularly attractive was the price of just 11, 800 francs in July 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used from the car's construction was in the same quality as the Us steel used for this Dodge, and this resulted in series problems for that early customers of the particular "Berliet Type VB" and serious reputational damage to the company.
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The factory were being set up to produce the "Berliet Type VB" with the rate of 100 cars daily which would have also been an ambitious target under any circumstances. The rapid drop-off sought after for what at this stage was the manufacturer's merely passenger car model that followed the standard issues plunged the enterprise into financial difficulties, with losses of fifty-five million francs recorded in a single year. Survival was in skepticism, and Berliet was used in judicial administration in 1921. Marius Berliet himself had held 88% of the share capital, but was unable to repay all the company's creditors plus the firm therefore fell in to the hands of the banking institutions. Berliet was nevertheless capable to retain operational control. During the ensuring few years, supported by a sustained recovery widely used that in turn reflected an effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control within the business from the financial institutions.
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