Berliet was a French manufacturer regarding automobiles, buses, trucks and military cars among other vehicles located in Vénissieux, outside of Lyon, France. Founded in 1899, and apart from a new five-year period from 1944 to 1949 when ıt had been put into 'administration sequestre' it absolutely was in private ownership until 1967 when after that it became part of Citroën, and subsequently acquired through Renault in 1974 and also merged with Saviem into a new Renault Trucks company in 1978. The Berliet marque was phased out by 1980.Marius Berliet started his / her experiments with automobiles in 1894. Some single-cylinder cars have been followed in 1900 with a twin-cylinder model. In 1902, Berliet took over the plant of Audibert & Lavirotte in Lyon. Berliet started to construct four-cylinder automobiles featured with a honeycomb radiator and steel chassis frame was used as an alternative to wood. The next year, a model was launched that had been similar to contemporary Mercedes. In 1906, Berliet sold the permit for manufacturing his model towards the American Locomotive Company.
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Previous to World War I, Berliet offered a array of models from 8 CURRICULUM VITAE to 60 CV. The main models received four-cylinder engines (2412 closed circuit and 4398 cc, respectively), and there was a six-cylinder model of 9500 cc. A 1539 cc style (12 CV) was produced between 1910 as well as 1912. From 1912, six-cylinder models were produced upon individual orders solely.The First World War led to a massive increase successful. Berliet, like Renault and Latil, produced trucks for the particular French army. The military orders placed major demands for the factory's capacity, necessitating major investment with production plant and manufacturing plant space.In 1915 a 500 hectare site was ordered between Vénissieux et Saint-Priest as a way to build a new main factory.The Berliet CBA grew to become the iconic truck for the Voie Sacrée, supplying the battle the front at Verdun during 1916. 25, 000 of these 4/5 heap Berliet trucks, originally launched in 1914, were ordered by this French army. During 1916 40 of them were leaving the plant each day. Under license from Renault, Berliet were also making shells and battle tanks presently. The number of staff employed increased to 3, 150.By 1917 the benefit of annual turnover had multiplied fourfold since the start of the war, and a new lawful structure was deemed suitable. The company became your Société anonyme des Motor vehicles Marius Berliet.Following war the manufacturer reoriented part of its production back in order to passenger cars, but Berliet nevertheless discovered themselves with excess volume, as the army was no more buying all the vehicles the factory could make, and overall output halved.Marius Berliet responded to the outbreak of peace by deciding to generate just a single sort of truck and a single sort of car, which represented a starting from his pre-war market place strategy. The single truck on what Berliet focused was the actual 5 ton CBA that had served the united states so well during the particular war.
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The passenger car to get produced, exhibited on the Berliet stand for the 15th Paris Motor Demonstrate in October 1919, was the 3296cc (15HP/CV) "Torpedo" bodied "Berliet Variety VB" of modern overall look. Marius Berliet was not one to miss a trick: rather than devote period and engineering talent to creating a new car for the brand new decade, he obtained and replicated an American Dodge. The Dodge was notoriously robust, and the Berliet copy was well received throughout March 1919 when the idea had its first public outing, locally, at the Lyon Industry Fair. The headlights were mounted unusually high along with the simple disc wheels had been large, giving the car a nice "no nonsense" look. Particularly attractive was the buying price of just 11, 800 francs in October 1919. Unfortunately, however, the Berliet engineers failed to make sure that the steel used from the car's construction was in the same quality as the North american steel used for your Dodge, and this resulted in series problems for the early customers of the actual "Berliet Type VB" and serious reputational destruction of the company.
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The factory ended up set up to develop the "Berliet Type VB" for the rate of 100 cars each day which would have been an ambitious target under any circumstances. The rapid drop-off successful for what at this time was the manufacturer's simply passenger car model that followed the standard issues plunged the company into financial difficulties, with losses of fityfive million francs recorded in a single year. Survival was in question, and Berliet was put into judicial administration in 1921. Marius Berliet himself had held 88% in the share capital, but was unable in order to all the company's creditors as well as the firm therefore fell in to the hands of the banking companies. Berliet was nevertheless able to retain operational control. During the ensuring few years, supported by a sustained recovery successful that in turn reflected an effective model strategy after 1922, Berliet was able to his debtors and, in 1929, to regain financial control within the business from the banking institutions.
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